Jaymo’s — Email Marketing Campaign Design & Development
Project:
Designed and developed a series of responsive email marketing campaigns for Jaymo’s, promoting sauces, seasonings, recipes, product launches, and seasonal offers while maintaining a consistent and recognizable brand experience.
The campaigns combined appetizing food imagery, promotional messaging, and conversion-focused layouts to strengthen customer engagement and drive online sales.
Creative Direction & Design:
• Email Design: Created branded email layouts optimized for clear messaging, product discovery, and strong calls to action.
• Responsive Development: Built responsive HTML emails designed for a consistent experience across desktop and mobile devices.
• Klaviyo Campaigns: Used Klaviyo for campaign management, audience segmentation, automated flows, and targeted customer communications.
• Product Marketing: Developed product showcases, new-product announcements, special offers, and seasonal promotional campaigns.
• Visual Storytelling: Combined food photography, custom graphics, recipes, and branded content to create engaging, appetite-driven communications.
• Automation & Engagement: Created automated email flows and personalized messaging designed to support customer retention and repeat purchases.
The result is a cohesive email marketing system combining creative design, responsive development, Klaviyo automation, and brand storytelling to engage customers and support e-commerce growth.
